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How Businesses Use LocationSmart for Secure, Reliable Shipping

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Carlsbad, California based company, LocationSmart, makes secure, reliable shipping a certainty during the COVID-19 pandemic.


The COVID-19 crisis has shifted the way we conduct business, including the transport of products and packages. With fewer people shopping in brick and mortar stores, reliable shipping has become even more important for businesses. Due to the financial impact of COVID-19, it's also helpful to automate processes, saving as much time and money as possible. Location-based services through platforms like LocationSmart make secure, reliable shipping a certainty in these uncertain times.

About LocationSmart

LocationSmart is a worldwide leader in Location-as-a-Service. They offer a robust location API platform that delivers critical location data, consent management, compliance services, and device profiling. They provide the easiest and most comprehensive multi-source location platform for local, hyper-local and context-aware application development.

The enterprise mobility platform offers core location technologies that span indoor and outdoor use for any device, platform, or network. LocationSmart serves Fortune 500 customers and delivers the broadest reach and largest global footprint among geolocation services.

Why Use Location-Based Services?

When it comes to transportation, location-based services offer numerous advantages.

Optimize Load Tracking

Location-based services enable monitoring of load, asset, and driver locations in real-time. Location-enabled devices and sensors can be fixed to shipping containers, pallets, boxes, and more. A driver's mobile phone can also be used to track real-time location from a web server via their mobile browser with no additional software or in-vehicle hardware required.

This process saves money and eliminates the need for potentially time-consuming and costly check calls. It also makes it easy for transportation partners to verify the status of independent drivers and make decisions about scaling up as needed to accommodate demand.

Achieve System-wide Visibility

The combination of conveniently tracking assets and drivers facilitates improved communication and system-wide visibility between all stakeholders. Additionally, the ability to instantly locate shipments ensures greater accuracy of estimated arrival and delivery times.

Dispatchers can use location data for highly efficient load finding and driver assignments, as well as rerouting drivers in transit. The ability to quickly gain insight and, if necessary, make adjustments, reduces wait time and limits disruption and delays.

Gain Data-Rich Insights

Location data provides valuable insight into performance and efficiency, which is advantageous in reporting and compliance. It can be helpful when selecting new routes, reviewing fuel consumption, evaluating maintenance needs, and identifying gaps in the transit lifecycle.

Ultimately, this information results in improved productivity and efficiency. It increases job and delivery throughput, allows for flexible adaptation in the face of the unexpected, and cuts costs—all especially important in the midst of the COVID-19 pandemic.

Track Without GPS

LocationSmart uses Global Site ID (GSID) to provide location intelligence even when GPS is unavailable. GPS can be unreliable in the event of obstructed visibility to satellite signals such as when it blocked by physical obstructions such as in deep canyons, heavy foliage, indoors or dense urban areas.

GSID location tracking delivers location visibility across more than 200 countries for any GSM, Wi-Fi, CDMA, WCDMA (UMTS) or LTE enabled device capable of reporting a few simple network parameters. It can provide location intelligence even when devices are roaming or indoors. The multi-source service of GSID allows for maximum coverage.

GSID utilizes Wi-Fi or Cell-ID information to deliver real-time device intelligence. It's an excellent supplement to existing GPS-based technology (or devices with no GPS at all), allowing businesses to guarantee high-quality service and tracking data to their customers.

How Businesses Use LocationSmart for Shipping

LocationSmart works with innovators from start-ups to Fortune 500 companies to ensure secure and reliable transportation. Many of its clients rely on LocationSmart technology like GSID and browser-based location to provide consistent and reliable location intelligence.

Specific results for LocationSmart partners include:

  • Reduction of fuel labor and insurance costs
  • Enhanced workforce effectiveness and productivity
  • Minimized potential for theft, with improved security and protection for shipments
  • Eliminated operational and service-related expenses
  • Provided consistent level of service throughout the supply chain lifecycle (including when GPS data is unavailable)

One LocationSmart partner, a globally recognized leader in transportation, counts on LocationSmart for shipments containing critical content like lab samples, important documents, and sensitive equipment. These shipments require strict monitoring while in transit from pick-up to delivery, including location, temperature, tamper detection, shock, vibration, and more.

This partner uses LocationSmart's GSID in combination with built-in GPS capabilities to achieve high reliability and robustness. GSID enables location of any connected device that can report its network parameters. It does not require the download of any software or applications, and it provides secure data with minimal drag on device performance, preserving battery life and data usage.

With LocationSmart, the global transportation leader has a multi-layered solution that ensures its shipping customers receive the security, efficiency, and productivity they expect. As one manager said, "Our integration was seamless and one of the easiest I've had to do. [LocationSmart's] solutions are up-to-date and provide highly accurate location details and excellent customer service. We truly appreciate their commitment to our success."

Final Thoughts: How Businesses Use LocationSmart for Secure, Reliable Shipping

As the COVID-19 pandemic continues, differentiating from competitors with efficient and secure shipping becomes increasingly important. The ability to save time, cut costs, and mitigate risk also continues to rise in importance for businesses. LocationSmart's location-based services can help businesses preserve quality and consistency of service throughout the supply chain lifecycle, building and strengthening relationships with consumers.

Benefits of LocationSmart's GSID advantage include:

  • Maximum coverage via multi-source service
  • Supply chain visibility while roaming domestically or internationally
  • Global Location Service
  • Coverage of over 1.5 billion Wi-Fi access points globally
  • 200+ countries
  • Location insights across 120 million cell sites worldwide
  • Find devices when GPS signals are blocked or unavailable
  • Improved security and protection for shipments
  • Fast response times, high yield, and high availability

Another LocationSmart partner explained, "LocationSmart's GSID helps us provide location regardless of the conditions to which our device is exposed, thereby preserving our service quality even in the harshest of environments."

Right now, many businesses cannot afford setbacks like lost or damaged shipments, delivery delays, lost productivity, and unnecessary costs. It's also essential to maintain customer relationships and trust. LocationSmart's technology allows businesses to avoid these setbacks while continuing to build trust through maximum coverage, secure, and reliable tracking technology.

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