This article by Daniel Thompson for Casino Reports - Canada explains some of the advertising restrictions being placed on gaming platform operators seeking to launch in Ontario under their new regulations for sports betting. It concludes with an explanation about the role of geofencing and LocationSmart's prior experience in the province.
Geofencing Issue
One more issue that the provincial regulators are worried about is how operators will be able to prevent out-of-jurisdiction players from participating. The two front-runners for geofencing service providers are LocationSmart and GeoComply. Both use different ways of deterring a player’s locations and have their pros and cons, but LocationSmart has previously worked with the Ontario Lottery and Gaming Corporation and IGT.
Read the full article here at CasinoReports.ca.
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